What We Believe

In an environment dominated by physical skills, the mental attitude of a student athlete goes undefined. We already know athletes will show up for the game, but will they show up for practice? We also know what is in their hearts, but do we know what is in their heads? As coaches continue to assess, plan and organize their athletic teams, they recognize the critical role mental attitudes play in the success of their teams on the playing field and in the classroom. Research shows that successful teams place major emphasis on the mental aspect of the game and the goal setting skills of their student-athletes.

What We Do

National Sports Marketing Group has developed a unique mental program called "The Mental Game Plan" (MGP), that enhances athletic success. The program offers the athlete a plan for self development through goal setting and develops a formula for self improvement. The result improves communication between athlete and coach while enhancing athletic performance; promotes understanding among coach, athlete and parent; develops the goal setting skills of the student-athlete; increases mental focusing ability and improves the coaching process. Our goal is for ALL, student-athletes to improve themselves, their team and their school, in athletic and academic achievements.

What We Provide

The Mental Game Plan was developed by Dr. Thomas Tutko of San Jose State University, one of the most recognized sports psychologists in the professional, high school and college field with Mr. Kenneth T. Parady, a Fortune 500 corporate executive, experienced in management and corporate goal setting programs. The MGP is a non-threatening program for athletes and coaches at all levels of competition. The MGP evaluates the athlete's athletic attitude in seven (7) areas using national norms. These are
  • Competitiveness
  • Commitment
  • Assertiveness
  • Confidence
  • Concentration
  • Emotion Control
  • Handling Game Pressure
Our program is designed to improve attitudes and the coach is supplied a master inventory in all athlete attitude traits. This information helps the coach develop a better coaching process and as a result, student-athletes, coaches and parents work together and improve young peoples mental skills for tomorrow's society.